Speaker Experiences

Get recommended by AI

A planner just asked AI who to book. Was it you?

Most speakers have no idea. There is no rejection email when an AI leaves your name out. There is only a booking that went somewhere else, and you never hear about it.

Planner, 9:14 am
We need a keynote on leadership under pressure for 400 association members in March. Budget is around $5,000. Who should we look at?

Here are three speakers worth considering

01Someone elsebooked
02Someone elseshortlisted
03Someone elseshortlisted
You were not in the answer. Not because you are not good enough. Because the tools doing the recommending could not find enough about you to say your name with confidence.

What changed

AI search is changing how speakers get found.

Here is the short version. The shortlist now gets built before anyone visits your website.

Planners used to search "keynote speaker on leadership" and work through a page of links. Now a lot of them open ChatGPT, Claude, or Perplexity and ask in plain language who they should hire. They get two to seven names back, and that is the shortlist.

If your name is in that answer, you are in the running. If it is not, the conversation happened without you.

90%+

of meeting planners now use AI somewhere in their event planning, including sourcing speakers.

PCMA / Gevme survey
206%

growth in referral traffic from ChatGPT to the open web, January 2025 to January 2026.

Datos / Semrush, Feb 2026
68%

of keynote briefs now open with a business objective before any speaker name comes up.

Analysis of 1,568 events, 2026

Check it yourself, free

Five questions a planner would actually ask.

You do not need to buy anything to find out where you stand. Copy these into ChatGPT, Claude, or Perplexity, swap in your topic and audience, and see whose names come back. It takes about ten minutes.

Step oneReplace anything in gold with your own topic, audience, and city.
Step twoPaste it into a fresh chat. Start a new one each time so the tool is not just agreeing with you.
Step threeMark whether your name came back. Be honest. A near miss is a miss.
I am planning a conference for [your audience] and need a keynote on [your topic]. Budget is around [your fee]. Who should I book?
Who are the leading speakers on [your topic] for [your industry] audiences right now?
Tell me about [your full name] as a professional speaker. What do they speak on and who have they worked with?
Our team is struggling with [the problem you solve]. Recommend a speaker who addresses this and explain why.
Who are some speakers on [your topic] based in or near [your region] that a regional association could afford?
Run the five, then mark your answers.

Your score is not a verdict on your talent. It is a reading of how much the tools can find and connect about you.

Why it happens

Your materials might be beautiful and still say nothing an AI can use.

These tools are not judging your stage presence. They are reading what exists about you across the web and deciding whether there is enough there to say your name out loud. Here is the difference that makes.

What a planner sees

A tidy sheet, downloaded and forgotten

  • Headshot, bio, three talk titles
  • Sits in an email attachment or behind a download
  • Looks the same as everyone else's
  • Nothing to click, nothing to explore
What an AI sees

Close to nothing

  • A file it often cannot read or reach at all
  • No page it can point to as the source
  • Talk titles with no explanation attached
  • No way to connect you to the problem you solve
What a planner sees

Something they actually move through

  • Your talks explained in terms of their audience
  • Video, proof, and logistics in one place
  • An experience worth sending to a committee
  • A clear next step to reach you
What an AI sees

A source it can cite

  • A live page at a stable address, always reachable
  • Your frameworks named and described in plain language
  • Your topic, audience, and outcomes clearly connected
  • One definitive place that says who you are now

How these tools decide

They are not discovering new speakers. They are confirming the ones they can already see.

AI systems recommend names that show up consistently and describe themselves the same way everywhere. If you have gone quiet, changed direction, or never built that trail, you get filtered out before a person ever weighs in.

Consistency

You describe yourself the same way on your site, your profiles, and everywhere you are mentioned. Three different versions of you reads as none.

A home for your ideas

If you have built a framework or a signature message, it needs a page of its own. An idea with no address cannot be credited to you.

Being talked about

Podcasts, articles, interviews, event pages. Not vanity. These are the outside sources that let a tool treat your claims as verified.

Being current

If the web still describes the work you did five years ago, that is the speaker being recommended. Not the one you are today.

What to do about it

Your speaker page now has two audiences.

The planner who opens it, and the tool they asked first. Most speaker materials were built for neither. A Speaker Experience is one page, built for both: a guided experience a planner actually moves through, living at a permanent address, written so your talks, your frameworks, and the problems you solve are stated clearly enough to be found and repeated.

We build it for you. You do not touch code, and you do not need an account anywhere. It is hosted at SpeakerExperiences.com under your name, and you also get the full file to put on your own site if you would rather.

One honest note.

Nobody can promise you a spot in an AI's answer, and you should walk away from anyone who does. What we can build is the asset these tools need in order to have something to point at, and a clear baseline you can re-check yourself any time using the five questions above.